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New Arrivals
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16 products
Applied Nutrition
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Endurance Recovery - Post Exercise Fuel Protein, Carb & Electrolyte Blend 30 Servings | 24g Carbs | 21g Protein | 7g BCAAs | 1500mg Electrolytes Endurance Recovery is at the forefront of modern day intense post workout fuel demands. Delivering 21g of plant based protein, 24g of fast absorbing carbohydrates and a crucial 1500mg of rehydrating electrolytes that helps maintain fluid balance in the body and can help prevent muscle cramps. Endurance Recovery is ideal for anyone participating in prolonged & intense exercise, refuelling your body with maximum levels of the key revitalising & replenishing components that it critically demands.
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Endurance Energy & Hydration Powder 30 Servings | 48g Carbs | 300mg Electrolytes Endurance Energy & Hydration powder is designed as a easily digestible and quick supply of energy, delivering 48g of fast absorbing carbohydrates with the addition of 300mg of electrolytes per sachet. Perfect for athletes, runners, cyclists, and anyone engaged in prolonged physical activities, our Endurance Carb and Electrolyte Powder is the ideal solution for staying energized, hydrated, and performing at your best. Embrace every challenge and push your limits with confidence. Endurance Energy powder can be mixed at various concentrations to suit your requirements, and can be consumed as part of a carbohydrate loading plan in the days and hours prior and during your training or event.
Applied Nutrition
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Endurance Breathe - Energy & Hydration Powder 30 Servings | 48g Carbs | 300mg Electrolytes | Breathe Easy Endurance Breathe, Energy & Electrolyte Powder is designed as a easily digestible and quick supply of energy, delivering 48g of fast absorbing carbohydrates and 300mg of electrolytes per serving with the addition of Applied Nutrition’s unique Breathe Easy™ formula, popular amongst users wanting to increase oxygen intake during exercise and hot climates, velodromes. Perfect for athletes, runners, cyclists, and anyone engaged in prolonged physical activities, our Carb and Electrolyte Powder is the ideal solution for staying energized, hydrated, and performing at your best. Embrace every challenge and push your limits with confidence. Endurance energy powder can be mixed at various concentrations to suit your requirements, and can be consumed as part of a carbohydrate loading plan in the days and hours prior and during your training or event.
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Quick Energy Release • 100mg Caffeine per capsule • Informed Sport batch-tested • 90 Servings Caffeine can help to improve concentration, increase alertness, and can contribute to an increase in endurance performance and exercise capacity.
Applied Nutrition
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23g Carbohydrates | Zero Sugar | 75mg Caffeine Sprint Energy Gel is your secret weapon for unstoppable performance. Packed with 75mg of caffeine, fast-absorbing carbs, electrolytes, and fatigue-fighting B vitamins, it delivers an instant energy surge to keep you powering through every mile. With a zero-sugar isotonic formula that’s easy on the stomach, it’s designed for runners, cyclists, and endurance athletes who demand the best. Certified by Informed Sport and crafted for peak performance, Sprint Energy isn’t just fuel, it’s your edge.
Applied Nutrition
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23g Carbohydrates | Zero Sugar Power your endurance with Endurance Energy Gel, designed to keep you moving when it matters most. Each compact gel sachet delivers 23g of fast-absorbing carbohydrates, providing a quick, efficient energy boost tailored for runners, cyclists, and endurance athletes. Crafted for peak performance, this gel is a fast-absorbing carbohydrate gel that’s perfect for sustained energy during intense workouts or long-distance events. Whether you're pounding the pavement, conquering trails, or cycling up steep climbs, Energy Gel ensures you stay energised without the crash. Key Features: Optimal Energy Delivery: Packed with 23g of carbohydrates, ideal for maintaining energy levels during endurance activities. Fast Absorption: Designed to deliver rapid fuel when you need it most. Versatile Use: Perfect as a running energy gel, cycling gel, or for any endurance sport. Zero Sugar: Clean energy with no added sugars, keeping your performance sharp and sustained. Informed Sport Certified: Trusted by athletes, tested for safety and quality. Isotonic Formula: Easy on the stomach, ensuring smooth digestion even during intense exertion. Backed by science in sport, Applied Nutrition's Energy Gel is engineered for athletes who demand more from their fuel. With its isotonic energy gel formula, you can hydrate and energise simultaneously without relying on extra water. Choose Endurance Energy Gel for a clean, efficient energy source that powers your performance. It's more than just a gel; it's your partner in pushing limits.
Applied Nutrition
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Isotonic Energy Gels Variety Pack 23g Carbohydrates | Zero Sugar Push beyond limits with Endurance Energy Gel, the ultimate fuel for athletes who demand peak performance. Each compact sachet packs 23g of fast-absorbing carbohydrates, providing a quick and sustained energy boost to keep you moving when it matters most. Designed for runners, cyclists, and endurance athletes, this gel ensures you stay energized without the crash. Formulated for maximum efficiency, Endurance Energy Gel delivers a smooth, easy-to-digest source of fuel, perfect for long-distance events and intense workouts. Whether you're powering through a marathon, conquering rugged trails, or pushing the pace on a cycling climb, this gel is your go-to energy source for consistent performance. What's Inside: 1x Cola Energy Gel Sachet 1x Lemon & Lime Energy Gel Sachet 1x Blackcurrant Energy Gel Sachet 1x Fruit Burst Energy Gel Sachet 1x Orange Energy Gel Sachet 1x Tropical Energy Gel Sachet Key Features: Optimal Energy Delivery: Packed with 23g of carbohydrates, ideal for maintaining energy levels during endurance activities. Fast Absorption: Designed to deliver rapid fuel when you need it most. Versatile Use: Perfect as a running energy gel, cycling gel, or for any endurance sport. Zero Sugar: Clean energy with no added sugars, keeping your performance sharp and sustained. Informed Sport Certified: Trusted by athletes, tested for safety and quality. Isotonic Formula: Easy on the stomach, ensuring smooth digestion even during intense exertion. Backed by science in sport, Applied Nutrition's Energy Gel is engineered for athletes who demand more from their fuel. With its isotonic energy gel formula, you can hydrate and energise simultaneously without relying on extra water. Choose Endurance Energy Gel for a clean, efficient energy source that powers your performance. It's more than just a gel, it's your partner in pushing limits.
Applied Nutrition
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Endurance Isotonic Energy Gel with Breathe Easy™ 23g Carbohydrates | Breathe Easy | Zero Sugar Applied Nutrition Energy Gel with Breathe Easy™ is a fast-acting energy boost designed for athletes, runners, cyclists and outdoor enthusiasts. Each convenient sachet delivers 23g of fast-absorbing carbohydrates to fuel performance without the need for water or energy drinks. Formulated with Applied Nutrition’s unique Breathe Easy™ blend, this gel helps open airways and support oxygen intake during intense activity, ideal for swimmers, footballers, and endurance athletes. With zero sugar and high energy, it’s a smart, clean choice for fuelling workouts, camping trips or any active lifestyle. Each gel is Informed-Sport tested, ensuring premium quality, safety and reliability for professional use. Easy to carry, easy to consume, performance energy, wherever you need it.
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The Fuel That Redefines Your Limit: Endurance Elite Performance Energy Gel You don't just train; you endure. You don't just compete; you conquer. The Applied Nutrition Endurance Elite Performance Energy Gel is the next generation of race-day fuel, meticulously engineered for the ultra-endurance athlete who refuses to settle for less than their absolute best. This is not just a carbohydrate source; it is a strategic performance advantage. The Power of Precision Fuelling Forget the standard 20g gels. When the session extends beyond two hours, your body demands more. Our gel delivers a powerful 40g of carbohydrates in a single, convenient shot. But is nothing without quality. We utilise the cutting-edge 1:0.8 dual-carb ratio (Maltodextrin/HBCD to Fructose). This ratio is the gold standard in sports science, allowing your body to transport and utilise energy at an unprecedented rate, giving you a smooth, sustained power curve without the energy spikes and crashes. The result? Unmatched endurance and a rock-solid stomach. The Secret Weapon: Senactiv® True elite performance is about more than just the race; it's about the recovery. The inclusion of Senactiv® is your secret weapon. This revolutionary ingredient works to support the health of your muscle cells, helping to clear out the old and make way for the new. This translates to less muscle fatigue during the effort and significantly faster recovery after you cross the finish line. Hydration and Assurance Each gel delivers 250 mg of sodium to help maintain optimal electrolyte balance, supporting steady muscle function and sharp mental focus when it matters most. And because you rely on clean, trusted nutrition, our Elite Performance Gel is Informed-Sport batch tested. When you choose Applied Nutrition, you’re choosing fuel that’s as clean, reliable, and uncompromising as your own dedication. Take the leap from competitor to conqueror. Fuel your next epic performance with Endurance Elite.
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Breathe Easy Performance Nasal Strips Breathe Better. Perform Better. Applied Nutrition Performance Nasal Strips are designed to help improve airflow by gently opening the nasal passages, making breathing feel easier during training, competition and recovery. Whether you're lifting weights, running, cycling or sleeping, these comfortable adhesive strips help support unrestricted nasal breathing without the need for medication. Each strip features a flexible tension band that lifts the sides of the nose to reduce airflow resistance while remaining secure through intense workouts thanks to a strong, sweat-resistant adhesive. Easy to apply and comfortable to wear, they're suitable for everyday training, race day or overnight use.
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APPLIED NUTRITION COOLER TUMBLER CUP 1.2 Liters The Applied Cooler Cup is a durable and functional drinks accessory with a versatile, robust, and convenient design, the Cooler cup is ideal for keeping hydrated throughout the day, whether at home, work, or during outdoor activities. Its large capacity and efficient insulation make it suitable for long trips, workouts, or just staying hydrated at your desk. These tumblers are designed with double-wall vacuum insulation, which helps keep beverages cold for extended periods, sometimes up to 11 hours or more. They can also keep drinks hot, making them versatile for different types of beverages.
Applied Nutrition
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Applied Nutrition's Premium Stainless Steel Flask is your new go-to for staying hydrated in style! This flask is not just durable; it’s also super sleek, making it perfect for everyday use and all your outdoor adventures. Crafted from high-quality stainless steel, it’s tough against corrosion and dents, so it can handle whatever life throws at you. With a handy 500ml capacity, this flask features awesome thermal insulation that keeps your drinks hot or cold for hours. Plus, it’s BPA-free, so you can sip away without worrying about harmful chemicals. The cool design and leak-proof lid mean you can toss it in your bag without any spills. Whether you’re hitting the gym, going for a hike, or just commuting, this flask is all about making hydration easy and eco-friendly by cutting down on single-use plastics. Grab yours and enjoy your favorite drinks on the go! 100% dishwasher safe.
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Ensure optimal hydration throughout the day with the ABE 2.5 litre water jug. Hydration plays a key role in optimum performance, so this is an ideal and convenient way of ensuring you meet your water needs. The jug is lightweight and versatile, so you can keep it with you during the day, on your travels, in the office, or when training in the gym. For those that don't like the metric system, it is equivalent to 0.66 Gallon / 88 oz when full. The jug has a plastic screw cap with a plastic inner thread to prevent leaks, and has a separate access tab for drinking from, preventing the inconvenience of having to remove the cap to take on fluid, this prevents you from losing the cap, The jug has a plastic handle on the side to hold while drinking, and the large spout means that it's quick and easy to drink from. The plastic used in the bottle PETG/BPA Free. It's a sturdy and resilient design. CAUTION Jug is not suitable for hot liquids.
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Fuel Your Moment™ ADVANCED PROTEIN 33g | 1 Serving Critical Whey™ Advanced Protein has been scientifically reformulated to deliver premium-quality nutrition with improved flavour, mixability, and a higher protein content. Each serving now contains 24g of protein and just 120 calories, ideal for athletes, gym-goers, and active individuals looking to build and maintain lean muscle. This cutting-edge formula blends Whey Protein Concentrate, Whey Isolate, Hydrolysed Whey, and Milk Protein Concentrate, all sourced from grass-fed dairy. These high biological value proteins are rapidly absorbed and easy to digest, making Critical Whey™ perfect for post-workout recovery or daily protein support. Every flavour is Informed Protein tested, giving you complete peace of mind that what you’re taking is free from banned substances and verified for quality. Combined with lab-tested protein accuracy, you get a product that performs as hard as you do.
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BEEF-XP Beef Protein Isolate Sample Sachet HIGH PREMIUM PROTEIN | LACTOSE-FREE | DAIRY-FREE | ZERO SUGAR | RICH IN EAAS 30g | 1 Servings Beef-XP is a dairy-free source of protein and is 100% hydrolysed beef sourced from bovine. It provides over 27g of protein per serving and has a comprehensive amino acid profile providing all the Essential Amino Acids (EAAs). Beef-XP has a high protein content (97%) and low fat and zero sugar content which makes it an ideal protein meal supplement for anyone looking to avoid lactose and reduce fat and sugar content in their diet. Beef-XP is recommended for anyone looking to increase daily protein intake and particularly those who are avoiding lactose and dairy products in their diet and are looking for an alternative source of protein. BEEF PROTEIN FAQS What is beef protein? In essence, beef protein refers to any protein sourced from beef. In the context of supplements, however, it usually refers to an alternative protein powder derived from bovine sources, including collagen. This type of supplement is popular for its amino acid profile and is often used by those seeking alternatives to traditional protein powders like whey or plant-based proteins. What is the difference between Beef protein and Whey protein? Beef and whey proteins differ mainly in their source, amino acid profile, digestibility, and dietary suitability. Beef protein is derived from cow meat or collagen, while whey protein comes from milk. Beef protein is dairy-free and suitable for those with lactose intolerance, while whey is generally smoother in texture and flavour but unsuitable for dairy-free diets. Is beef protein good for you? Yes, beef protein can be a beneficial part of a balanced diet, especially for muscle growth, recovery, and overall health. Beef protein also often contains collagen, which supports joint, skin, and connective tissue health. Not to be used as a substitute for a varied diet.